Jeffery Lococo, President

Mr. Lococo founded the company after a successful career that spanned 28 years with the Marriott corporation, Six Flags Inc and Great Wolf Resorts Inc. He  began his career  with Marriott in park operations and progressed through middle management, then to Director of Sales and Marketing, General Manager of Six Flags Ohio and spent six years in various executive vice president level positions with the Six Flags Inc. A member of the original executive management team for Great Wolf Resorts Inc. as General Manager of Great Wolf Lodge Sandusky, Ohio, later promoted to Corporate V.P. of Resort Operations and Marketing for Great Wolf  Resorts, where he oversaw six full-service resorts. Directly responsible for three new Great Wolf Lodge openings and was part of the Company IPO in 2005. As President of the Lococo Company served as the lead consultant and owners representative for Wilderness at the Smokies Resort, Jay Peak Resort , Sawmill Creek Resort and Golf Club, Camelback Lodge and Aquatopia Indoor Waterpark. 

Thirty plus years of experience in hospitality resorts, theme parks & waterparks.


The Team


Holly Brenton of Artica Design

Holly has been a strategic partner with the Lococo Company  for over 15 years and excels in graphic design, branding, storyline narratives, website design and logo development. Artica Design has extensive experience in producing a variety of materials from brochures, rack cards, newsletters both digital and print, sales promotions, direct mail pieces, website design, digital banners and more. . Holly is President of Artica Design Co and an affiliate of the Lococo Company.


Walter Feldman of JN&A Project/Construction Management

Walter Feldman  and JN&A know hospitality.  It has been their focus for nearly 30 years.  Since the firm was founded in 1989, Jonathan Nehmer + Associates, Inc. (JN+A) has been an industry leader in providing Architecture and Project Management services for hotels, restaurants, conference centers, theme parks and spas. Walter is President of JN&A,  and an affiliate of the Lococo Company


Valerie Mcgee of Mcgee Hospitality,

Valerie Mcgee began her career working together with Mr. Lococo at Six Flags Ohio theme park and later  joined the inaugural executive team for Great Wolf Lodge, Sandusky, Ohio in 2001 and was later promoted to played prominent role as a corporate director retail and food operations as part of Great Wolf Resort corporate management team.      

Valerie excels at project start-up or redefining an existing venue in the areas of store floor plan and theme, inventory & merchandise procurement, product mix and design, POS set-up and pricing. Val prides herself on establishing sound SOP's and training. Valerie is the owner of Mcgee Hospitality , an affiliate of the Lococo Company. 


Erin Ruppenthal of Savvy Owl PR and Marketing

Savvy Owl Marketing & PR is a Madison, Wisconsin based marketing and PR consulting company. Founded in 2012 by Erin Ruppenthal. Savvy Owl Marketing & PR delivers senior level marketing and media relations strategy and implementation. Erin past experience includes being corporate director of PR for Great Wolf Resorts

Prior to founding Savvy Owl Marketing & PR, Erin led the public relations and marketing efforts for upwards of 20 waterparks and 30 resorts and hotels throughout North America. In 2015 Erin took the lead role in the PR rollout for the all new Camelback Lodge and Aquatopia indoor waterpark in cooperation with the Lococo Company. Erin is Owner/President of Savvy Owl Marking and PR,  an affiliate of the Lococo Company